North America Tissue Towel Market - Industry Trends and Forecast to 2027

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North America tissue towel market is expected to register a steady CAGR of 2.2% in the forecast period of 2020 to 2027. The market report contains data for the historic year 2018, the base year of calculation is 2019 and the forecast period is 2020 to 2027 Market Segmentation By Product Type (Rolled Towels, Folded Towels, Boxed Towels, Napkins and Luxury), End-User (Home Care, Commercial, Personal Care, Healthcare, Hospitality, Education & Research Institutes, Public Washrooms, Others), Distribution Channel (Direct Sales, E-Commerce, Retail Stores, Others), Country (U.S., Canada, Mexico) The major factors contributing to the growth of the market are: • High level of absorbency as compared to other alternatives including hot air dryers • Increasing health awareness and prevention from cross-contamination Key Market Players The key market players for North America tissue towel market are listed below: • Cascades Inc. • Georgia-Pacific • METSÄ TISSUE • KCWW • WEPA Hygieneprodukte GmbH • Nova Tissue • KP Tissue • Procter & Gamble • Flower City Tissue Mills Co • Global Tissue Group, Inc • Gorham Paper & Tissue • Essity Aktiebolag (publ) • Irving Consumer Products Limited • Blue Ridge Tissue Corporation • Asaleo Care Limited


TABLE OF CONTENTS
1 INTRODUCTION 13
1.1 OBJECTIVES OF THE STUDY 13
1.2 MARKET DEFINITION 13
1.3 OVERVIEW OF NORTH AMERICA TISSUE TOWEL MARKET 14
1.4 LIMITATIONS 15
1.5 MARKETS COVERED 15
2 MARKET SEGMENTATION 17
2.1 MARKETS COVERED 17
2.2 GEOGRAPHICAL SCOPE 18
2.3 YEARS CONSIDERED FOR THE STUDY 18
2.4 CURRENCY AND PRICING 18
2.5 DBMR TRIPOD DATA VALIDATION MODEL 19
2.6 TECHNOLOGY LIFE LINE CURVE 22
2.7 MULTIVARIATE MODELLING 23
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 24
2.9 DBMR MARKET POSITION GRID 25
2.10 MARKET APPLICATION COVERAGE GRID 26
2.11 DBMR MARKET CHALLENGE MATRIX 27
2.12 IMPORT-EXPORT DATA 28
2.13 SECONDARY SOURCES 29
2.14 ASSUMPTIONS 30
3 EXECUTIVE SUMMARY 31
4 PREMIUM INSIGHTS 33
5 MARKET OVERVIEW 34
5.1 DRIVERS 36
5.1.1 HIGH LEVEL OF ABSORBENCY AS COMPARED TO OTHER ALTERNATIVES INCLUDING HOT AIR DRYERS 36
5.1.2 PAPER TOWEL IS MORE ENVIRONMENTALLY EFFICIENT AS COMPARED TO ELECTRIC AIR DRYERS 37
5.1.3 INCREASING HEALTH AWARENESS AND PREVENTION FROM CROSS-CONTAMINATION 38
 
5.2 RESTRAINTS 39
5.2.1 ENVIRONMENTAL DEGRADATION CAUSED DUE TO TISSUE INDUSTRIES SUCH AS WATER POLLUTION, TOXIC PULPING, AND GREENHOUSE GAS EMISSIONS 39
5.2.2 ENVIRONMENTAL CONCERNS DUE TO CUTTING DOWN OF TREES IMPACTING URBAN ECOSYSTEM 41
5.2.3 STRENGTHENING OF REGULATIONS TOWARDS DEFORESTATION 42
5.3 OPPORTUNITIES 43
5.3.1 DEVELOPMENT OF ECO-FRIENDLY BIODEGRADABLE DISPOSABLE TISSUE 43
5.3.2 DEVELOPMENT OF AFFORDABLE TABLET TISSUE FOR DEVELOPING COUNTRIES 44
5.4 CHALLENGES 45
5.4.1 FLUCTUATION IN RAW MATERIAL PRICES IMPACTING BOTTOM LINE OF MANUFACTURERS 45
6 NORTH AMERICA TISSUE TOWEL MARKET, BY PRODUCT TYPE 46
6.1 OVERVIEW 47
6.2 ROLLED TOWELS 48
6.2.1 STANDARD ROLLS 49
6.2.2 CENTER PULL ROLLS 49
6.3 FOLDED TOWEL 50
6.3.1 CENTREFOLD 51
6.3.2 MULTI-FOLD 51
6.4 BOXED TOWELS 51
6.5 NAPKINS AND LUXURY 52
7 NORTH AMERICA TISSUE TOWEL MARKET, BY END-USER 53
7.1 OVERVIEW 54
7.2 HOME CARE 55
7.3 COMMERCIAL 56
7.3.1 OFFICE 56
7.3.2 RESTAURANTS 56
7.4 PERSONAL CARE 57
7.5 HEALTH CARE 57
7.6 HOSPITALITY 58
7.7 EDUCATION & RESEARCH INSTITUTES 58
7.8 PUBLIC WASHROOMS 58
7.9 OTHERS 59
 
8 NORTH AMERICA TISSUE TOWEL MARKET, BY DISTRIBUTION CHANNEL 60
8.1 OVERVIEW 61
8.2 RETAIL STORES 62
8.2.1 HYPERMARKETS 62
8.2.2 SUPERMARKETS 62
8.2.3 WHOLE SALE STORE 62
8.2.4 SPECIALITY STORES 63
8.2.5 OTHERS 63
8.3 E-COMMERCE 63
8.4 DIRECT SALES 63
8.5 OTHERS 64
9 NORTH AMERICA TISSUE TOWEL MARKET BY REGION 65
9.1 NORTH AMERICA 65
9.1.1 U.S. 72
9.1.2 CANADA 75
9.1.3 MEXICO 78
10 NORTH AMERICA TISSUE TOWEL MARKET, COMPANY LANDSCAPE 81
10.1 MERGERS & ACQUISITIONS 82
10.2 NEW PRODUCT DEVELOPMENT & APPROVALS 82
10.3 EXPANSIONS 82
11 SWOT AND DATABRIDGE MARKET RESEARCH ANALYSIS 83
11.1 SWOT ANALYSIS 83
11.1.1 STRENGTH: - STRONG GEOGRAPHICAL PRESENCE 83
11.1.2 WEAKNESS: - VOLATILE INPUT PRICES 83
11.1.3 OPPORTUNITY: - STRATEGIC ACQUISITIONS 84
11.1.4 THREAT: - AVAILABLITY OF SUBSTITUTES 84
11.2 DATA BRIDGE MARKET RESEARCH ANALYSIS 84
12 COMPANY PROFILE 85
12.1 GEORGIA-PACIFIC 85
12.1.1 COMPANY SNAPSHOT 85
12.1.2 PRODUCT PORTFOLIO 85
12.1.3 RECENT DEVELOPMENT 86
12.2 PROCTER & GAMBLE 87
12.2.1 COMPANY SNAPSHOT 87
12.2.2 REVENUE ANALYSIS 87
12.2.3 PRODUCT PORTFOLIO 88
12.2.4 RECENT DEVELOPMENT 88
12.3 KCWW 89
12.3.1 COMPANY SNAPSHOT 89
12.3.2 REVENUE ANALYSIS 89
12.3.3 PRODUCT PORTFOLIO 90
12.3.4 RECENT DEVELOPMENTS 91
12.4 CASCADES INC. 92
12.4.1 COMPANY SNAPSHOT 92
12.4.2 REVENUE ANALYSIS 92
12.4.3 PRODUCT PORTFOLIO 93
12.4.4 RECENT DEVELOPMENT 95
12.5 KP TISSUE INC. 96
12.5.1 COMPANY SNAPSHOT 96
12.5.2 REVENUE ANALYSIS 96
12.5.3 PRODUCT PORTFOLIO 97
12.5.4 RECENT DEVELOPMENT 98
12.6 IRVING CONSUMER PRODUCTS LIMITED. 99
12.6.1 COMPANY SNAPSHOT 99
12.6.2 BRAND PORTFOLIO 99
12.6.3 RECENT DEVELOPMENT 101
12.7 ASALEO CARE LIMITED 102
12.7.1 COMPANY SNAPSHOT 102
12.7.2 REVENUE ANALYSIS 102
12.7.3 BRAND PORTFOLIO 103
12.7.4 RECENT DEVELOPMENT 103
12.8 BLUE RIDGE TISSUE CORPORATION 104
12.8.1 COMPANY SNAPSHOT 104
12.8.2 BRAND PORTFOLIO 104
12.8.3 RECENT DEVELOPMENT 104
12.9 ESSITY AKTIEBOLAG (PUBL). 105
12.9.1 COMPANY SNAPSHOT 105
12.9.2 REVENUE ANALYSIS 105
12.9.3 PRODUCT PORTFOLIO 106
12.9.4 RECENT DEVELOPMENTS 106
12.10 FLOWER CITY TISSUE MILLS CO 107
12.10.1 COMPANY SNAPSHOT 107
12.10.2 PRODUCT PORTFOLIO 107
12.10.3 RECENT DEVELOPMENT 108
 
12.11 GLOBAL TISSUE GROUP, INC. 109
12.11.1 COMPANY SNAPSHOT 109
12.11.2 PRODUCT PORTFOLIO 109
12.11.3 RECENT DEVELOPMENT 110
12.12 GORHAM PAPER & TISSUE 111
12.12.1 COMPANY SNAPSHOT 111
12.12.2 PRODUCT PORTFOLIO 111
12.12.3 RECENT DEVELOPMENT 111
12.13 METSÄ TISSUE 112
12.13.1 COMPANY SNAPSHOT 112
12.13.2 REVENUE ANALYSIS 112
12.13.3 PRODUCT PORTFOLIO 113
12.13.4 RECENT DEVELOPMENT 115
12.14 NOVA TISSUE 116
12.14.1 COMPANY SNAPSHOT 116
12.14.2 PRODUCT PORTFOLIO 116
12.14.3 RECENT DEVELOPMENT 117
12.15 WEPA HYGIENEPRODUKTE GMBH 118
12.15.1 COMPANY SNAPSHOT 118
12.15.2 PRODUCT PORTFOLIO 118
12.15.3 RECENT DEVELOPMENT 119
13 CONCLUSION 120
14 QUESTIONNAIRE 121
15 RELATED REPORTS 124


LIST OF TABLES
UU
TABLE 1 IMPORT DATA OF TOILET OR FACIAL TISSUE STOCK, TOWEL OR NAPKIN STOCK AND SIMILAR PAPER FOR HOUSEHOLD OR SANITARY PURPOSES, CELLULOSE WADDING AND WEBS OF CELLULOSE FIBRES, WHETHER OR NOT CREPED, CRINKLED, EMBOSSED, PERFORATED, SURFACE-COLOURED, SURFACE-DECORATED OR PRINTED, IN ROLLS OF A WIDTH > 36 CM OR IN SQUARE OR RECTANGULAR SHEETS WITH ONE SIDE > 36 CM AND THE OTHER SIDE > 15 CM IN THE UNFOLDED STATE; HS CODE: 4803 (USD THOUSAND) 28
TABLE 2 EXPORT DATA OF TOILET OR FACIAL TISSUE STOCK, TOWEL OR NAPKIN STOCK AND SIMILAR PAPER FOR HOUSEHOLD OR SANITARY PURPOSES, CELLULOSE WADDING AND WEBS OF CELLULOSE FIBRES, WHETHER OR NOT CREPED, CRINKLED, EMBOSSED, PERFORATED, SURFACE-COLOURED, SURFACE-DECORATED OR PRINTED, IN ROLLS OF A WIDTH > 36 CM OR IN SQUARE OR RECTANGULAR SHEETS WITH ONE SIDE > 36 CM AND THE OTHER SIDE > 15 CM IN THE UNFOLDED STATE; HS CODE: 4803 (USD THOUSAND) 28
TABLE 3 SUMMARY OF PRIMARY OR ESSENTIAL PROPERTIES OF AWAY FROM HOME (AFH) TISSUE PRODUCTS IN THE U.S. MARKET (2005) 36
TABLE 4 RANK ORDER 0F ENVIRONMEMNTAL IMPACT OF THE PRODUCTS  (1= LOWEST IMPACT, 7 = HIGHEST IMPACT) 37
TABLE 5 NORTH AMERICA TREE GRADES CONSUMPTION, BY TISSUE TOWEL TYPE (2019) 40
TABLE 6 NORTH AMERICA TISSUE TOWEL MARKET, BY PRODUCT TYPE,  2018-2027 (THOUSAND TONS) 48
TABLE 7 NORTH AMERICA TISSUE TOWEL MARKET, BY PRODUCT TYPE, 2018-2027 (USD MILLION) 48
TABLE 8 NORTH AMERICA ROLLED TOWELS IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (THOUSAND TONS) 48
TABLE 9 NORTH AMERICA ROLLED TOWEL IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 49
TABLE 10 NORTH AMERICA ROLLED TOWELS IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 49
TABLE 11 NORTH AMERICA ROLLED TOWEL IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 49
TABLE 12 NORTH AMERICA FOLDED TOWEL PRODUCT TYPE IN TISSUE TOWEL MARKET, BY COUNTRY, 2018-2027 (THOUSAND TONS) 50
TABLE 13 NORTH AMERICA FOLDED TOWEL PRODUCT TYPE IN TISSUE TOWEL MARKET,  BY COUNTRY, 2018-2027 (USD MILLION) 50
TABLE 14 NORTH AMERICA FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 50
TABLE 15 NORTH AMERICA FOLDED TOWEL IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 51
TABLE 16 NORTH AMERICA BOXED TOWEL PRODUCT TYPE IN TISSUE TOWEL MARKET, BY COUNTRY, 2018-2027 (THOUSAND TONS) 51
TABLE 17 NORTH AMERICA BOXED TOWEL PRODUCT TYPE IN TISSUE TOWEL MARKET, BY COUNTRY, 2018-2027 (USD MILLION) 51
TABLE 18 NORTH AMERICA NAPKINS AND LUXURY PRODUCT TYPE IN TISSUE TOWEL MARKET,  BY COUNTRY, 2018-2027 (THOUSAND TONS) 52
TABLE 19 NORTH AMERICA NAPKINS AND LUXURY PRODUCT TYPE IN TISSUE TOWEL MARKET,  BY COUNTRY, 2018-2027 (USD MILLION) 52
TABLE 20 NORTH AMERICA TISSUE TOWEL MARKET, BY END-USER, 2018-2027 (USD MILLION) 55
TABLE 21 NORTH AMERICA HOME CARE IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 55
TABLE 22 NORTH AMERICA COMMERCIAL END-USER IN TISSUE TOWEL MARKET, BY COUNTRY, 2018-2027 (USD MILLION) 56
TABLE 23 NORTH AMERICA COMMERCIAL END-USER IN TISSUE TOWEL MARKET, BY COMMERCIAL TYPE, 2018-2027 (USD MILLION) 56
TABLE 24 NORTH AMERICA PEESONAL CARE IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 57
TABLE 25 NORTH AMERICA HEALTH CARE IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 57
TABLE 26 NORTH AMERICA HOSPITALITY IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 58
TABLE 27 NORTH AMERICA EDUCATION & RESEARCH INSTITUTES IN TISSUE TOWEL MARKET,  BY COUNTRY, 2018-2027 (USD MILLION) 58
TABLE 28 NORTH AMERICA PUBLIC WASHROOMS IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 58
TABLE 29 NORTH AMERICA OTHERS IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 59
TABLE 30 NORTH AMERICA RETAIL STORE IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 62
TABLE 31 NORTH AMERICA RETAIL STORE IN TISSUE TOWEL MARKET, BY RETAIL STORE DISTRIBUTION CHANNEL, 2018-2027 (USD MILLIO N) 62
TABLE 32 NORTH AMERICA E-COMMERCE IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 63
TABLE 33 NORTH AMERICA DIRECT SALES IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 63
TABLE 34 NORTH AMERICA OTHERS IN TISSUE TOWEL MARKET, BY COUNTRY,  2018-2027 (USD MILLION) 64
TABLE 35 NORTH AMERICA TISSUE TOWEL MARKET, BY COUNTRY, 2018-2027 (THOUSAND TONS) 68
TABLE 36 NORTH AMERICA TISSUE TOWEL MARKET, BY COUNTRY, 2018-2027 (USD MILLION) 68
TABLE 37 NORTH AMERICA TISSUE TOWEL MARKET, BY PRODUCT TYPE,  2018-2027 (THOUSAND TONS) 68
TABLE 38 NORTH AMERICA TISSUE TOWEL MARKET, BY PRODUCT TYPE, 2018-2027 (USD MILLION) 68
TABLE 39 NORTH AMERICA ROLLED TOWELS IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 69
TABLE 40 NORTH AMERICA ROLLED TOWEL IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 69
TABLE 41 NORTH AMERICA FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027, 2018-2027 (THOUSAND TONS) 69
TABLE 42 NORTH AMERICA FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 69
TABLE 43 NORTH AMERICA TISSUE TOWEL MARKET, BY END-USER, 2018-2027 (USD MILLION) 70
TABLE 44 NORTH AMERICA COMMERCIAL TISSUE TOWEL MARKET, BY COMMERCIAL END-USER, 2018-2027 (USD MILLION) 70
TABLE 45 NORTH AMERICA TISSUE TOWEL MARKET, BY DISTRIBUTION CHANNEL,  2018-2027 (USD MILLION) 70
TABLE 46 NORTH AMERICA RETAIL STORE TISSUE TOWEL MARKET, BY RETAIL STORE DISTRIBUTION CHANNEL, 2018-2027 (USD MILLION) 71
TABLE 47 U.S. TISSUE TOWEL MARKET, BY PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 72
TABLE 48 U.S. TISSUE TOWEL MARKET, BY PRODUCT TYPE, 2018-2027 (USD MILLION) 72
TABLE 49 U.S. ROLLED TOWEL IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 72
TABLE 50 U.S ROLLED TOWEL IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 73
TABLE 51 U.S. FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 73
TABLE 52 U.S FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 73
TABLE 53 U.S. TISSUE TOWEL MARKET, BY END-USER, 2018-2027 (USD MILLION) 73
TABLE 54 U.S. COMMERCIAL TISSUE TOWEL MARKET, BY COMMERCIAL END-USER,  2018-2027 (USD MILLION) 74
TABLE 55 U.S. TISSUE TOWEL MARKET, BY DISTRIBUTION CHANNEL, 2018-2027 (USD MILLION) 74
TABLE 56 U.S. RETAIL STORE IN TISSUE TOWEL MARKET, BY RETAIL STORE DISTRIBUTION CHANNEL, 2018-2027 (USD MILLION) 74
TABLE 57 CANADA TISSUE TOWEL MARKET, BY PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 75
TABLE 58 CANADA TISSUE TOWEL MARKET, BY PRODUCT TYPE, 2018-2027 (USD MILLION) 75
TABLE 59 CANADA ROLLED TOWEL IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 75
TABLE 60 CANADA ROLLED TOWEL IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 76
TABLE 61 CANADA FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 76
TABLE 62 CANADA FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 76
TABLE 63 CANADA TISSUE TOWEL MARKET, BY END-USER, 2018-2027 (USD MILLION) 76
TABLE 64 CANADA COMMERCIAL TISSUE TOWEL MARKET, BY COMMERCIAL END-USER,  2018-2027 (USD MILLION) 77
TABLE 65 CANADA TISSUE TOWEL MARKET, BY DISTRIBUTION CHANNEL,  2018-2027 (USD MILLION) 77
TABLE 66 CANADA RETAIL STORES IN TISSUE TOWEL MARKET, BY RETAIL STORES DISTRIBUTION CHANNEL, 2018-2027 (USD MILLION) 77
TABLE 67 MEXICO TISSUE TOWEL MARKET, BY PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 78
TABLE 68 MEXICO TISSUE TOWEL MARKET, BY PRODUCT TYPE, 2018-2027 (USD MILLION) 78
TABLE 69 MEXICO ROLLED TOWEL IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 78
TABLE 70 MEXICO ROLLED TOWEL IN TISSUE TOWEL MARKET, BY ROLLED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 79
TABLE 71 MEXICO FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (THOUSAND TONS) 79
TABLE 72 MEXICO FOLDED TOWELS IN TISSUE TOWEL MARKET, BY FOLDED TOWELS PRODUCT TYPE, 2018-2027 (USD MILLION) 79
TABLE 73 MEXICO TISSUE TOWEL MARKET, BY END-USER, 2018-2027 (USD MILLION) 79
TABLE 74 MEXICO COMMERCIAL TISSUE TOWEL MARKET, BY COMMERCIAL END-USER,  2018-2027 (USD MILLION) 80
TABLE 75 MEXICO TISSUE TOWEL MARKET, BY DISTRIBUTION CHANNEL, 2018-2027 (USD MILLION) 80
TABLE 76 MEXICO RETAIL STORES IN TISSUE TOWEL MARKET, BY RETAIL STORE DISTRIBUTION CHANNEL, 2018-2027 (USD MILLION) 80


LIST OF FIGURES

FIGURE 1 NORTH AMERICA TISSUE TOWEL MARKET: SEGMENTATION 17
FIGURE 2 NORTH AMERICA TISSUE TOWEL MARKET: DATA TRIANGULATION 19
FIGURE 3 NORTH AMERICA TISSUE TOWEL MARKET: DROC ANALYSIS 20
FIGURE 4 NORTH AMERICA TISSUE TOWEL MARKET: REGIONAL VS COUNTRY  MARKET ANALYSIS 21
FIGURE 5 NORTH AMERICA TISSUE TOWEL MARKET: COMPANY RESEARCH ANALYSIS 21
FIGURE 6 NORTH AMERICA TISSUE TOWEL MARKET: THE TECHNOLOGY LIFE LINE CURVE 22
FIGURE 7 NORTH AMERICA TISSUE TOWEL MARKET: INTERVIEW DEMOGRAPHICS 24
FIGURE 8 NORTH AMERICA TISSUE TOWEL MARKET: DBMR MARKET POSITION GRID 25
FIGURE 9 NORTH AMERICA TISSUE TOWEL MARKET: MARKET APPLICATION COVERAGE GRID 26
FIGURE 10 NORTH AMERICA TISSUE TOWEL MARKET: THE MARKET CHALLENGE MATRIX 27
FIGURE 11 NORTH AMERICA TISSUE TOWEL MARKET: SEGMENTATION 32
FIGURE 12 HIGH LEVEL OF ABSORBENCY AS COMPARED TO OTHER ALTERNATIVES INCLUDING HOT AIR DRYERS IS DRIVING THE NORTH AMERICA TISSUE TOWEL MARKET IN THE FORECAST PERIOD OF 2020 TO 2027 33
FIGURE 13 ROLLED TOWELS IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF THE NORTH AMERICA TISSUE TOWEL MARKET IN 2020 & 2027 33
FIGURE 14 DRIVERS, RESTRAINTS, OPPORTUNITIES AND CHALLENGES OF NORTH AMERICA TISSUE TOWEL MARKET 35
FIGURE 15 GLOBAL PER CAPITA TOILET PAPER ROLLS CONSUMPTION, BY COUNTRY (2019) 39
FIGURE 16 GLOBAL FOREST COVER LOSS, SQ. KM (2000-2005) 41
FIGURE 17 GLOBAL PER CAPITA CONSUMPTION OF TISSUE, BY REGIONS, 2017 (KG) 45
FIGURE 18 NORTH AMERICA TISSUE TOWEL MARKET: BY PRODUCT TYPE, 2019 47
FIGURE 19 NORTH AMERICA TISSUE TOWEL MARKET: BY END-USER, 2019 54
FIGURE 20 NORTH AMERICA TISSUE TOWEL MARKET: BY DISTRIBUTION CHANNEL, 2019 61
FIGURE 21 NORTH AMERICA TISSUE TOWEL MARKET: SNAPSHOT (2019) 65
FIGURE 22 NORTH AMERICA TISSUE TOWEL MARKET: BY COUNTRY (2019) 66
FIGURE 23 NORTH AMERICA TISSUE TOWEL MARKET: BY COUNTRY (2020 & 2027) 66
FIGURE 24 NORTH AMERICA TISSUE TOWEL MARKET: BY COUNTRY (2019 & 2027) 67
FIGURE 25 NORTH AMERICA TISSUE TOWEL MARKET: BY PRODUCT TYPE (2020-2027) 67
FIGURE 26 NORTH AMERICA TISSUE TOWEL MARKET: COMPANY SHARE 2019 (%) 81

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